A Primer on Communication Studies

The textbook on Communication Theory is strangely available online.

• https://2012books.lardbucket.org/books/a-primer-on-communication-studies/index.html

• It’s quite helpful.

History

• Classical

  • Aristotle, Rhetoric

    • While we may believe that rhetoric refers to misleading, false, or unethical communication, this is not at all how ancient and modern communication experts use the term. Rhetoric primarily refers to persuasive communication messages, and many works and teachings on rhetoric emphasize the importance of ethical rhetoric, highlighting the role of the communicator.

  • Cicero

    • Aristotle, the ancient Greek rhetorician, passed on his teachings to Cicero, a Roman orator. Cicero contributed to the field of rhetoric by expanding on the five principles of rhetoric: invention, arrangement, style, delivery, and memory.

  • Communication Studies, the process of becoming an established academic discipline

• InTERpersonal, InTRApersonal, Group, Public, Mass Communication

  • Classified into 5 categories, well, that makes sense
  • It includes intra as well

1.2 The Communication Process

• The three models of communication we will discuss are the transmission, interaction, and transaction models.